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Horlicks
Being a parent of a high energy pre-schooler is anything but simple. Having their own likes and dislikes, they often refuse or don’t finish the food that is nutritionally good for them. Childhood growth velocity curves demonstrate clearly that the dramatic periods of need are within the first 3 years of life and preschoolers require a relative higher nutrient dense diet as compare to Adults. Moreover Preschoolers may be picky or fussy eaters which may lead to deficiencies in their diet, which in the long run could hold back their full growth potential.
At GlaxoSmithKline Consumer Healthcare, we share your concern and are here to make your task a little easier.
Realizing the issues of nutritional deficiencies among pre school children, GSKCH, a global FMCG company in the nutritional and OTC healthcare segment has formulated Junior Horlicks 1-2-3 TM, a health food drink, scientifically designed for Preschoolers.
 Together with a healthy balanced diet, Junior Horlicks helps complete "A to Z NutritionTM".
Junior Horlicks is a nourishing malted food drink with DHA, combining the goodness of milk, malted barley and wheat, and is processed such that it is easy to digest It provides supplemental calories from carbohydrates, fats and useful amounts of good quality cereal milk combination protein, as well as 20 essential nutrients required for physical and brain development.
 Thanks to years of relentless research, this is the first time in India that a health drink for pre-school kids has DHA added to it. An increasing body of evidence indicates that DHA is critical to aid brain development in children.
The fun packaging of Junior Horlicks 1-2-3TM is a technical breakthrough as well. Consumer Research indicated that kids not only adore the lovable 3-D elephant shaped bottle it also leads to better compliance to consuming the product. What’s more, to satisfy their ever- changing tastes, Junior Horlicks 1-2-3TM comes in two delicious flavors- vanilla and chocolate.
So go ahead, give your little champion all the nutrition and fun with DHA fortified Junior Horlicks 1-2-3TM
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